BENEFITS TO CHILDREN
Learning – How, Why, Where, Who
Quality in their education, leisure and life.
Have a safe place to visit, shop or play
Understand the real world in an accessible way
A new culture and understanding of their importance to our future
BENEFITS TO PARENTS
Access to a great tool that provides information that allow them to choose with confidence the best businesses for their children
Having a trusted source and space to communicate their perceptions about companies and services
Awareness about the companies that are committed to their values
BENEFITS TO BUSINESSES
Have a channel to communicate and express their knowledge and history
Improve quality of products and/or services
Increase sales and profits
Have a team committed to their vision, mission and values
Understand that their Social Responsibility must include transformation, not just charity
BENEFITS TO SOCIETY
Creates new jobs
Innovative concept and significant value creation
Corporate social responsibility and governance
Social cohesion
Long term view creating a sustainable legacy
Transparency and ethical management